The BOLD app helps brands and people to create and spread gamified viral challenges - the best way to kickstart and engage your community.
With an innovative, gamified approach to digital interaction, BOLD redefines the concept of social media from passive consumption to active participation by design.
Start from zero and gather people with the same interests. If experiencing the actual thing is what makes your business stand out - Bold helps you to let people understand what is unexplainable.
Do you already have a community? Wonderful! Use BOLD to activate it even more. Promote exchange, reward creativity, bring people even closer together. BOLD lets your members experience more of what is important to them.
Viral challenges have been a part of the media landscape for years, being the most engaging type of content. BOLD is designed to allow all parties - users, content creators and brands - to leverage their popularity systematically.
Gaming
Security
Inclusivity
limited reach and leverage
Very high transaction fees and taxes
Banking apps can be hacked
Transactions are controled by banks and can be rejected
Cannot be provided to some groups of people
flexible and unlimited potential
Provide fast and cheap transactions
Transactions cannot be intercepted or reversed
Transactions are free from third party interference
Accessible to everyone regardless of their status
1. Design unique challenges step by step by using proven templates and resources
2. Reward participation with prizes and cooperate with established influencers
3. Connect your socials and spread your challenge across other platforms
4. Watch your community grow, convert members into fans and oversee all analytics
Unlimited non-promoted Challenges
10 promoted Challenges per year
40 promoted Challenges per year
Unlimied promoted Challenges
After 13 years VW was back at Gamescom for the first time with their own content and booth presence to present their serious game »PizzaBlast«.
We helped VW deliver a unique brand experience to 265,000+ Gamescom visitors.
» BOLD was essential for the implementation of a holistic brand experience, as interested people could also participate in the PizzaBlast Challenge on BOLD beyond the stand visit. We succeeded in reaching more people, arousing more interest and generating significantly higher engagement. «
- Serkan Yücebas, Head of in-car gaming @ Volkswagen AG
A challenge is a specific type of social media post in which the focus is always on the participation of the community and those interested in the specific topic. In this way, challenges encourage activity and thus provide concrete, measurable added value for creators and brands that other forms of content cannot provide. These include loyalty through experience, high engagement rates, viral effects and much more.
BOLD is a complementary tool to existing social networks. Challenges have the most convincing reach metrics and are therefore a well-known phenomenon. With BOLD, creating them becomes simple and structured plus creators benefit of hands on content performance reports. This allows brands to significantly increase the chance of virality, publish better content and generate significantly higher engagement across all categories. Just connect your socials, schedule the launch and fasten your seatbelt.
When you create a new challenge, you are automatically taken to the challenge creator mode. There you will find all the tools and functions you need to design the best challenges for your community. If you are planning something bigger, let us know. We are happy to help with the conception of large-scale activations.
BOLD also releases the Challenge on its very own platform, that way more users have the chance to discover it and brands and creators find all the contributions at one place.
Most of our brand customers use the Starter Pack or the Growth Pack to build a new community. As soon as you are fully convinced we recommend you unlock unlimited Challenges in the Pro Pack. All three offer you good opportunities to inspire your crowd with Challenges. If you want to try BOLD as an individual, you can choose the Creators Plan.
Increase in brand awareness
Increase in community growth
Increase in user engagement
Users participate in viral challenges, show their individuality, and get rewarded.
Brands leverage BOLD to connect with their audiences in a unique way, reimagining advertising.
Content creators build their community through BOLD, and partner with brands to deliver high quallity challenges to their followers.